What are my options for
converting HubSpot to Capsule?
So you've been with HubSpot for a long time and decided to consider Capsule.
And you are interested in how to quickly, smoothly, and reliably switch to a new CRM. Now we will try to tell you about this transition's possibilities.
Unfortunately, it's not that easy. You have to choose between three options:
1. independent migration
2. a special tool
3. customized migration with a specialist.
Option 1: Migrating myself and using the CRM vendor’s import tool
Everything changes too quickly in today's world. Data is evolving, and its transmission is also rapidly evolving. The native import tools will only allow core objects (Contacts/People, Companies/Organizations, and sometimes Opportunities/Deals). Never cut your database in half and leave the “meat” of the data to be resolved later. With records getting scrubbed, properties/fields being added, deleted, or merged and time filling the gap while your dataset is split will only bring you pain and a mess.
Especially when moving to a new system, starting fresh and changing the fields/data structure is most prominent. You've opened the door for a lot of risks and a fair amount of data loss.
We advise you to develop a data migration plan before migrating. Always move the data as a whole database, never in pieces, as the risk is too great, and setting your business behind could be too much to bear.

Pro
This option is free for you and you determine the time frame.

Con
The downside of this, other than bringing in the rest of your data, is you will be working with files of data, so make sure you know what you’re doing and feel comfortable that you are not jeopardizing the integrity of the data. Deleting rows of fields can get hairy, especially if there was something there your team needed or will need in the future, so make sure you always have them highlight what’s important to maintain.
Option 2: Migrating with a wizard import tool or an integration tool
With the help of this tool, you will be able to transfer data in a short period of time. This process does not require special knowledge. Products, leads, deals, events and other data will be transferred from your HubSpot to Capsule without difficulty. If you need to transfer information to third-party systems, you can also use the service.
With Trujay, it will be fast and convenient. Specify the field binding (mapping) and run the migration. You can run as many free samples as you like. Trujay will transfer a limited amount of data to your new CRM. To evaluate the process of migrations and the service in operation.
There is a robust procedure for importing data without coding skills. It does not require any software to be installed on the computer.
Free Sample Migration Demo Video

Pro
It's quick and easy, and it's DIY-like. Most of the HubSpot to Capsule migration tools are connected to almost all of the standard objects you would want to migrate (emails, attachments, notes, products, calls, etc.)

Con
By doing it yourself, you will not have guidance. You’re moving into a new system here and re-design, starting fresh, understanding the logic/ functionality of the new system will not be here to aid you. Check to see if there is a level of professional services support to help you if you get stuck.
Step by Step screens of Trujay’s Self Service Migration Wizard
Option 3: A custom migration
This option will take all the hard work out of you. You will have time to learn the new CRM. You will be able to focus on configuring the Capsule, which is very important for you to focus on your business processes.
Finding a data migration company that knows HubSpot and Capsule like the back of their hand will ensure a smooth transition and save you endless hours. Trujay is such a company. Only data migration experts will make your transition as smooth as possible, so you can focus on the key parts of your business.
Having a project manager or CSM guide you through the entire HubSpot to Capsule data migration process gives you time to consider things like fields/properties clean up, consolidation of pipelines or processes, automation, etc. Better yet the project manager/CSM can give you guidance on turning text fields into dropdown fields, so you can report more accurately on the data points you collect.

Pro
Data integrity remains unchanged, and even extremely complex objects will be safe. Some businesses can get caught up in migrating their own data for 6 months! You can find a data migration partner who can do it in 2-4 weeks, depending on your complexity.

Con
This option will cost more as you are paying for professional services. To thwart this, find a data migration partner who uses their own tools to automate a lot of the migration, therefore will have lower costs, and lower human effort.
FAQs
Knowledge Base
What is a Sample Migration?
Sample Migration is a process where we transfer a small part of your records (approximately 10% of all data) to the target CRM platform and estimate the price of a Full Data Migration. You can test our service using the Free Sample Import.
You can change options and rerun the sample migration as many times as you need.
How does Free Sample work?
During the Sample Migration, we take a part of your records and migrate them to your target CRM platform, along with relations between those records. The entire process may take up to 15 minutes; it depends on the specification of your CRMs.
What happens after the Sample Migration is complete?
Once complete, you can review the transferred records in the target platform. Evaluate the results to make sure they work for you.
What is a Guided Migration?
A guided migration provides you with a Trujay dedicated CSM that will complete all the mappings for you.
This is an excellent option for people that need an extra layer of support with their migration.
Included:
- Everything in Wizard
- Customer Success Manager
- Mapping Verification
- Quality Assurance
- 1 - 2 Week Delivery
What is a Record?
A Record is the data item that exists in the CRM's system
- 1 record = 1 Account/Task/Opportunity/Attachment/Note/Email, etc.
- 1 record = one entity of CRM data (no matter what type is it).
For example:
Your current CRM possesses:
- 1 account
- 2 tasks
- 3 emails
- 2 notes.
In summary you have 1 account + 2 tasks + 3 emails + 2 notes = 8 records.
What is a Delta Migration?
A delta migration is the final migration performed during your custom migration process.
It ensures that all the data you have requested to be migrated is transferred and your target CRM is up to date right before the launch.

You can clean up the data yourself in the HubSpot portal. This will require some effort and time on your side, however it will have no additional cost.

You can ask the data migration partner to filter the data on the way over. If you have identified bad data and can give the partner bullet points on what data you don’t want to migrate to Capsule, they can write custom scripts to only migrate what you specify.

You can clean the data post-migration and should be relatively easy with Capsule’s segmenting tools. Create the filters or custom views and then delete!
What are my options?
Hubspot to Capsule: Objects
HubSpot Objects | Capsule Objects | |
Companies | ➜ | Organisations |
Attachments | ➜ | Files |
Calls | ➜ | Activities (Calls) |
Contacts | ➜ | People |
Emails | ➜ | Activities (Notes) |
Meetings | ➜ | Activities (Meetings) |
Notes | ➜ | Activities (Notes) |
Deals | ➜ | Opportunities |
Tasks | ➜ | Tasks |
Users | ➜ | Users |
Additional objects will need to be investigated for a Custom Migration
De-Duplicating
There are various de-duplication tools available that are all reasonably priced. Ask the data transfer partner if they can negotiate lower pricing for you because they most likely have partnerships in place.
Bad or Outdated Contacts
Using a tool like Neverbounce is great to identify which emails are invalid, unverified, or a catch-all email (hello@trujay.com or support@trujay.com). From there you can mark and remove those and these costs are pretty minimal as well.

“Great service with even greater customer service”
“Couldn't be happier, the team over there are top-notch. Ease of use with consistent delivery of product. Time from start to implementation should be communicated on the front end to set expectations.“
Ryan McConville
- President Marketing & Advertising at Kargo


“Trustworthy, effective and straight talking”
“Trujay are the people I call when I look at an implementation issue and think 'how on Earth could that issue be resolved.' They've completed fabulous work for us and our clients. Highly recommend.“
John Kelleher
- Chief Executive at ESM Inbound


“Great experience for a migration which use to keep me up at night”
“A migration between CRMs is a very painful process, you want to make sure that your sales teams are not going to lose critical information in the process badly affecting their results. With Trujay I planned the migration myself and they were ready to help me when I couldn't figures some parts out myself.“
Alexandre Gaudelet
- CEO at Hospitality Firm
Conclusion
We hope we've helped you learn more about HubSpot to Capsule migration services.
Whether it is the easiest type of data migration, it is a multi-step process that requires constant monitoring by specialists.
The user should not have questions about the features of the new system, and should not constantly look into the previous CRM system to check the history of the client. It is necessary to repeat all business processes, copy entities, reproduce subordination schemes. To do this, there must be a clear algorithm of actions.
If you ever would like to discuss your conversion between HubSpot to Capsule, please feel free to contact us here for a quick call.

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